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Home for sale? 5 Things Your Listing Agent Should be Doing for You

When getting ready to list your home for sale in Frederick County, there are some great things that can help make it sell quickly and for the best price. It might seem overwhelming at times. It is important to remember that there are professionals out there, like our Betsy Cain Properties team, that can make the process easy and stress free.

If you are looking to list your home for sale, these are 5 actions that your realtor should be taking for you:

Running comps to price it right   

You may have a feel for what your home should sell for, but you don’t really know for sure. Your realtor should consult with you on the price of your home before you list. They will look at comparable homes in the market place that have sold. Then, they will take in to consideration your lot size, type of home, finishes, number of bedrooms and other features to make sure you get the price that will maximize return and speed of the sale.

Marketing 

Once the price has been agreed upon, it is time to start attracting buyers to your home. Your realtor should be utilizing online campaigns, social media, newspaper ads, and direct mail to get your home in the eyes of as many potential buyers as possible. Buyers and other agents need to know that you have a home for sale.

Professional Stagers and Virtual Tours 

To make your home look the best it can, your realtor should be setting you up for a professional stager and professional virtual tour. It will give great content to the marketing campaigns. With the ability to post the virtual tour on social media, it is a great way for the mass audience to see that you have a home for sale. The professional staging will help to make your home pop! They will use what you have, and sometimes bring in items of their own to showcase certain features of the home.

Helping Increase the Curb Appeal 

Your listing agent should be making suggestions to you about exterior improvements to help increase your home’s curb appeal. In most cases, it shouldn’t take much. The better your home for sale looks from the outside, the more potential buyers will want to make it inside.

Open Houses  

The buyers are attracted to your home for sale with marketing and from action on multiple listing services. The net has been cast. Your realtor should be taking the next step by offering and advertising scheduled times for open houses. It gives potential buyers the opportunity to walk through your home. Realtors should do their best to make sure as many people know about the open house as possible. Directional signs and other visuals help direct that searching buyer to your home.

All in all, these are only a snapshot of what a good realtor should be doing for you. Bottom line is, use an expert and list your home for sale with a real estate professional.

 

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About Betsy

Betsy began her career in Real Estate as a new homes sales person for a builder in Montgomery County, MD and Northern, VA. Working in new homes sales and representing the region's award-winning builders gave Betsy the foundation of her knowledge of the new home construction process. Betsy took her energy and enthusiasm in to the resale market place representing both buyers and sellers in 1998. Her passion for homes and property forged in new homes construction has given her the ability to offer her resale clients the best experience in the industry.

Betsy Cain

Mackintosh Realtors

Contact Us

262 West Patrick Street
Frederick, MD 21701
Direct: (301) 748-3694
Office: (301) 662-0155 ext. 202
Cell: (301) 748-3694
Toll Free: (800) 727-7653 ext. 202
Fax: (301) 694-3168

bcain@machomes.com
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